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Bettorlogic signs up with SportRadar

If you don't know much about these two companies, then you've probably only been a customer of bookmakers rather than work for them.

BettorLogic is a rather sophisticated database of sporting stats, predominantly football, but they do cover other sports (rugby, golf, cricket, tennis) from time-to-time. The FormLabs product is brilliant - you can run queries such as "how does this team go when 0-1 at home after 63 minutes against teams in the bottom 6?" etc - but the layout is quite daunting the first few times you use it.

SportRadar (also known as BetRadar) supply a service to bookmakers which alerts them if they list a game with the incorrect start time, or the odds move in a big way etc. Very useful in this era when bookies cover sport around the globe, most of which they will never ever see on TV.

This week at the BetMarkets conference in Vienna, a partnership between the two companies was announced.

Read the article from RecentPoker

Very interesting to note that Andrew (Bert) Black, the brains behind Betfair, and Nigel Payne, former Sportingbet CEO, are behind Bettorlogic. That's a ringing endorsement for the quality of the venture.

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