Tuesday, 11 August 2009

Unibet doing very well out of international focus

Expanding outside the Nordic regions has worked well for Unibet, with over 50% of revenue coming from outside the Nordic countries for the first time.

Unibet overseas revenue tops 50%

Unibet now sponsor Valencia in Spain, FC Brugge in Belgium and Ferencvaros in Hungary, as well as their cycling team sponsorship (which I assume is still going). A gross win of £66.2m in half a year is very good, however without a retail shop market, I'd say their profit margin on that won't be that high compared to Paddy Power or Ladbrokes for example.

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